In this 2-hour long project-based course, you will learn how to create a google ads search campaign with the strategic foundations of campaign creation, design ad group structure and keyword with relevant targeting options, design compelling ads.



Create a Google Ads Search Campaign

Instructor: Angelo Paolillo
Access provided by Windsor University
58,039 already enrolled
(693 reviews)
What you'll learn
Understand the fundamentals strategic principles of online search marketing campaigns
Create a structured Google Ads Search Campaign
Design targeting options, compelling ads and keyword matching options
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Only available on desktop
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About this Guided Project
Learn step-by-step
In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:
Intro and account creation
Set up your goals and campaign type
Choose your main targeting options.
4. Define bidding and budget
Create adgroups and keywords
Design compelling ads
Pause and activate ad groups, personalize keyword match types
Set up conversion tracking
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Instructor

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How you'll learn
Skill-based, hands-on learning
Practice new skills by completing job-related tasks.
Expert guidance
Follow along with pre-recorded videos from experts using a unique side-by-side interface.
No downloads or installation required
Access the tools and resources you need in a pre-configured cloud workspace.
Available only on desktop
This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.
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Learner reviews
693 reviews
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- 4 stars
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- 3 stars
4.46%
- 2 stars
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Showing 3 of 693
Reviewed on Dec 3, 2022
Could be better, is very simple but for begginers is great!
Reviewed on Sep 8, 2021
A very thorough walk through on creating a Google Ads Search campaign. Highly recommended!
Reviewed on Sep 29, 2023
this is my first time to approach for a online certification course and this was awesome. Thank you
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