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    • Branding

    Branding Courses Online

    Explore branding principles for creating a strong brand presence. Learn to develop brand strategies, identities, and campaigns.

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    Explore the Branding Course Catalog

    • University of Virginia Darden School Foundation

      Advertising in the Age of Generative AI

      Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Marketing Psychology, Generative AI Agents, Digital Advertising

      4.7
      Rating, 4.7 out of 5 stars
      ·
      27 reviews

      Beginner · Course · 1 - 4 Weeks

    • University of London

      Fundamentals of Marketing Strategy

      Skills you'll gain: Marketing Planning, Strategic Marketing, Marketing Strategy and Techniques, Competitive Analysis, Marketing, Business Strategy, Market Analysis, Market Research, Target Market, Market Opportunities, Branding, Business Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      213 reviews

      Mixed · Course · 1 - 4 Weeks

    • California Institute of the Arts

      Brand New Brand

      Skills you'll gain: Logo Design, Style Guides, Branding, Typography, Graphic and Visual Design, Brainstorming, Design Research, Adobe InDesign, Creativity, Color Theory, Design Elements And Principles

      4.9
      Rating, 4.9 out of 5 stars
      ·
      1.3K reviews

      Intermediate · Course · 1 - 3 Months

    • University of California, Irvine

      Esports

      Skills you'll gain: Peer Review, Video Game Development, Professional Development, Contract Negotiation, Media and Communications, Branding, Organizational Structure, Organizational Strategy, Game Design, Recruitment, Journalism, Fundraising, Competitive Analysis, Brand Strategy, Contract Management, Live Streaming, Higher Education, Workforce Planning, Event Planning, Strategic Thinking

      4.6
      Rating, 4.6 out of 5 stars
      ·
      260 reviews

      Beginner · Specialization · 1 - 3 Months

    • Keller Williams

      Keller Williams Real Estate Agent

      Skills you'll gain: Lead Generation, Administrative Support, Real Estate, Office Management, Real Estate Sales, Value Propositions, Property and Real Estate, Sales Process, Customer Relationship Building, Real Estate Transactions, Customer Acquisition Management, Sales Management, Organizational Skills, Sales Prospecting, Sales Presentation, Showrooms, Prospecting and Qualification, Closing (Sales), Branding, Prioritization

      4.7
      Rating, 4.7 out of 5 stars
      ·
      145 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Universidad de Palermo

      Administración de Recursos Humanos

      Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Talent Management, Leadership Development, Workforce Development, Talent Acquisition, Organizational Strategy, Employee Retention, Recruitment Strategies, Employee Training, Culture Transformation, Organizational Development, Performance Management, Branding

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.7K reviews

      Beginner · Course · 1 - 4 Weeks

    • Universidad de Palermo

      Dirección y Gestión de Negocios

      Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Business Process Management, Business Process, Branding, IT Management, Marketing, Talent Management, Brand Management, Business Process Improvement, Technical Management, Business Economics, Strategic Marketing, Leadership Development, Value Propositions, Market Dynamics, Economics, Economic Development, Business

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.4K reviews

      Beginner · Specialization · 1 - 3 Months

    • University of California, Irvine

      Corporate Communications

      Skills you'll gain: Internal Communications, Corporate Communications, Media Relations, Storytelling, Strategic Communication, Employee Engagement, Target Audience, Diversity Equity and Inclusion Initiatives, Public Relations, Crisis Management, Drive Engagement, Diversity and Inclusion, Social Media, Interpersonal Communications, Business Communication, Stakeholder Communications, Telecommuting, Customer Communications Management, Marketing Communications, Branding

      4.6
      Rating, 4.6 out of 5 stars
      ·
      82 reviews

      Beginner · Specialization · 1 - 3 Months

    • Berklee

      The DIY Musician

      Skills you'll gain: Music, Fundraising and Crowdsourcing, Musical Composition, Brand Awareness, Music Theory, Peer Review, Brand Strategy, Professional Networking, Social Media, Branding, Active Listening, Music Performance, Production Planning, Team Leadership, Constructive Feedback, Leadership, Campaign Management, Creativity, Instrumental Music, Media Production

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • The State University of New York

      Strategic Self-Marketing and Personal Branding

      Skills you'll gain: Marketing Communications, Advertising, Promotional Strategies, Branding, Presentations, Strategic Marketing, Marketing Strategies, LinkedIn, Self-Awareness, Professional Development, Professional Networking, Lifelong Learning, Public Relations, Constructive Feedback

      4.4
      Rating, 4.4 out of 5 stars
      ·
      232 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Tecnológico de Monterrey

      ¿Cómo funcionan las marcas?

      Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Loyalty, Marketing Management, Consumer Behaviour, Internal Communications, Marketing and Public Relations, Target Audience

      4.9
      Rating, 4.9 out of 5 stars
      ·
      125 reviews

      Beginner · Course · 1 - 4 Weeks

    • Georgia Institute of Technology

      Build Your Professional ePortfolio in English

      Skills you'll gain: Professional Networking, LinkedIn, Instagram, Writing, Concision, Social Media, Grammar, Business Writing, English Language, Branding, Vocabulary

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.7K reviews

      Mixed · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular branding courses

    • Advertising in the Age of Generative AI : University of Virginia Darden School Foundation
    • Fundamentals of Marketing Strategy: University of London
    • Brand New Brand: California Institute of the Arts
    • Esports: University of California, Irvine
    • Keller Williams Real Estate Agent: Keller Williams
    • Administración de Recursos Humanos: Universidad de Palermo
    • Dirección y Gestión de Negocios: Universidad de Palermo
    • Corporate Communications: University of California, Irvine
    • The DIY Musician: Berklee
    • Strategic Self-Marketing and Personal Branding: The State University of New York

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Branding

    Coursera’s Branding courses provide essential skills for building and maintaining a strong brand identity:

    • Strategies for developing a unique brand voice and visual style
    • Techniques for effective brand communication across various media
    • Understanding of how to build brand loyalty and customer engagement
    • Insights into brand audits and continuous improvement processes
    • Skills for leveraging social media and digital platforms for brand enhancement
    • Methods for crisis management and maintaining brand integrity‎

    Branding courses on Coursera are accessible to learners at all levels:

    • Beginners can start with introductory courses to learn the basics of branding concepts and practices.
    • Intermediate learners can focus on enhancing specific branding skills such as digital branding or consumer psychology.
    • Advanced professionals can engage with complex topics like global branding strategies and brand innovation.‎

    Coursera offers several credential options for learners completing Branding courses:

    • Professional certificates that demonstrate your ability to craft and manage a brand
    • Specializations that focus on areas such as personal branding, corporate branding, or sustainable branding
    • Certificates that can help you stand out to employers by showcasing your specialized skills in branding‎

    Skills in branding are crucial for a variety of roles within marketing and communications:

    • Brand Strategist, planning and executing branding initiatives
    • Creative Director, leading the creative vision for branding campaigns
    • Marketing Executive, integrating branding strategies with marketing goals
    • Brand Ambassador, representing and promoting a brand to the public
    • Content Creator, developing content that aligns with and enhances the brand’s identity‎

    Looking to enhance your team's branding skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our branding training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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