What Is Brand Management?
July 30, 2024
Article · 12 min read
This course is part of A Manager's Guide to Modern Hiring by AIRS® Specialization
Instructor: Laura Stoker
Included with
Recommended experience
Intermediate level
2 years of work experience
Recommended experience
Intermediate level
2 years of work experience
Be prepared to focus on outcome rather than transactions.
Identify performance goals, key relationships to build and metrics to target
Communicate and present an organized plan designed to increase retention and engagement
Add to your LinkedIn profile
2 assignments
Add this credential to your LinkedIn profile, resume, or CV
Share it on social media and in your performance review
This course is for talent acquisition professionals who are looking to improve their onboarding by developing a structured onboarding process.
According to a study by the Wynhurst Group, when employees go through structured onboarding, they are 58% more likely to remain with the organization after three years. Finding and hiring the right candidate is not the end of the candidate experience. This is the time to really roll out the red carpet and ensure that the onboarding process is structured and effective. By the end of this course, you will be able to increase retention & engagement through communication, incorporate performance goals, key relationships & metrics, create a system for continued improvement and much more! To be successful in this course, you should have at least 2 years of work experience.
Finding and hiring the right candidate is not the end of the candidate experience. This is the time to really roll out the red carpet and ensure that the on-boarding process is structured and effective. Today’s course will focus on the art of crafting an effective onboarding program. Onboarding is not to be confused with orientation. Orientation is only one part of the whole employee onboarding process.
5 videos2 readings1 assignment1 discussion prompt
An effective onboarding program involves many different steps. This section will focus on developing a plan along with a system for continued improvement.
5 videos2 readings1 assignment1 peer review
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Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
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