SM
May 27, 2020
For those who want to start your content marketing journey, you may want to take this course. It focuses on touch base points but also goes into further details on what you need as a content marketer.
HR
Jan 21, 2022
Very beautifully designed course for the beginners even. The course instructor took us through a journey of content strategy and share awesome points to be worked on. Thank for such a beautiful course
By Neehal B
•Sep 15, 2020
It was average
By Sajjad m z
•Apr 18, 2024
certificate?
By VICTORIA J
•Oct 27, 2022
interesting
By Mau U L
•Mar 13, 2024
a bit basic
By Santiago B
•Aug 30, 2024
NORMAL
By Hasib U
•Jul 5, 2020
good
By ZHANG Y
•May 28, 2019
DONE
By ديانا م
•Sep 11, 2024
تمت
By Alex D
•Jul 2, 2020
https://www.coursera.org/learn/content-marketing/discussions/all/threads/cSLsGjdHQYui7Bo3RwGLdg/replies/iGnP1tusQHapz9bbrDB2Cg
Quite literally the worst course of all time. I really tried to enjoy this course. I poured time into and read the readings but I've just come to the conclusion that you can live without it. A complete waste of time done by Sonia Simone who just can't wait to provide and bestow gargantuan and colossal praise on her lord and savior, the king of content marketing himself Mr. Brian Clark!
My god that was dreadful, he's a man with a blog that Jesus on a surfboard. Not exactly the gold standard for unique individuals. But this is not hate for Brian, he seemed like a normal person in the dreadfully boring podcast sessions that you'll be required to sit through.
For a course that talks about engaging your audience they sure did their best to make it as bland and unoriginal as it could have been. Please do much better next time. You have a good base, just a flat out terrible way of executing.
By Nick A
•Jul 11, 2023
There are two reasons why I rated this as 2*. Firstly , this shows that great content does not necessarily equal a course. The content in the course is top notch, but it is mostly delivered in a series of podcasts rather than in a structured lesson format. What's more the assignments don't always match. Probably worst of all, it is far too easy to pass the course. The multiple choice quizzes just require common sense. I passed module 5 without listening to any of the content. The peer-assessment are an absolute joke. I was graded 100% by my peers and my submissions were weak. 12 of the 14 submissions I peer-reviewed were terrible, but I bet they all passed with 100% too (or at least they were by others except for me). Passing this course is uttelry meaningless, but if you have good self-study skills, a student could, if they chose, learn a lot from the content
By Cosmos
•Feb 21, 2021
The course is exceptional, I have learned so many things regarding marketing, content writing and strategic use of it. There were amazing exercises to understand profiling my niche and how to write compelling headline. Each and every piece of knowledge was great. For this I gave 2 starts, I would have given 5 stars if the author of the content would not have attacked and profiled my country, Romania in the content, with allusion that Romania is a country of IT law infringers. THIS IS HIGHLY UNETHICAL, RACIST AND PREJUDICIVE AGAINST MY COUNTRY. I am surprised that Coursera did not react till now to change anything in this direction. Maybe because this kind of talk is highly approved and accepted.
By Jessica
•Jun 7, 2020
I really wanted to like this course and thought it would teach me some new insights. While Sonia Simone is a engaging teacher, I was disappointed with the overall course content.
The course is very time consuming and the podcasts plus the readings (several e-books per week, sometimes as long as 142 pages) are not accounted for in the time pad. Making the time needed to invest, much higher than expected.
The assignments seemed difficult compared to the level of the course materials, and it seemed like a lot of students (on the forums) were struggeling with the assignments as well.
By Richard S
•Aug 10, 2022
There is definitely some good information in here, but it's not presented in a clear and concise way. The course is actually taught by CopyBlogger, not UC Davis. Many of the lessons are podcast format interviews, which are hard to follow and contain lots of fluff. The reading material is just repurposed CopyBlogger PDFs, which, again, aren't clear and concise. The material in this course could have been condensed to probably just 1 week's worth of real-world applicable material. There are other marketing courses on Coursera that are a better use of time.
By Lourdes P
•Sep 9, 2024
El curso está genial, pero al ser en inglés me ha costado mucho seguirlo. De hecho, los podcast no he podido escucharlos, por lo que el aprendizaje se me ha quedado corto. La fórmula de que los trabajos los evalúen otros compañeros tampoco me parece muy adecuado, porque la mayor parte de ellos están en inglés y, ni yo entendÃa muy bien algunos de ellos, ni algunos compañeros entendieron los mÃos.
By Rebecca T
•Aug 23, 2021
Dated content from 2016. Readings were a bunch of pieced-together old copyblogger blog posts. Repetitive rehashed content used for muliple "lessons". No "instructor" interaction. Discussion boards unmoderated and riddled with spam. "Peer"-reviewed assignments process does not work. You get what you pay for ( it's a free course). This class made me feel taken advantage of and sad. Just say no!
By Skylar C
•Jun 8, 2020
The materials are quite old and have a lot of dead links. The assignments could be clearer. Especially as the teacher no longer works at Copyblogger, this feels a bit outdated and ready for some improvements.
I do like a lot of the materials and I think it did help me a lot- but that's all the more reason why it could stand to be refreshed.
By ALLI O .
•Jun 10, 2020
my assignment since module 3 is yet to be reviewed by other coursemates which are causing a delay in completion of my course, I am done with my course up to the 5th week but cant still finish up, I can't send a mail for help nobody to attend to me, please something should be done about it asap.
By Shaun S
•Sep 1, 2022
The peer assignment in chapter 4 was ridiculous. I passed everything else with no problem, but rewrote the peer assignment 4 times and still had students giving me a 3, no opinion, with no response as to why they gave me this response, or as someone did, paste in some jibberish as a response.
By debingsu
•Jul 5, 2020
a. I wish the podcast could be seamless integrated in the learning process. *Looks like it is not empathetic to users.
b.TLDR. A lot of materials, from the blog or pdf, just wayyyyy too long and not to the point.....Give me some examples....
By Oleksandra
•Jan 29, 2021
I was expecting a great course. All materials you can freely read on their blog - nothing new there. Too much bla bla - huge big way to the point. The idea of the course is nice, but it is not equal to what you get during the course.
By Alex M
•Jan 12, 2023
Assignment directions were not clear. It was hard to connect the empathy map with the directions and expectations of this course. The content itself was just recycled statements and overly repetitive.
By laura t
•Apr 6, 2021
mine time is valuable because the course does not have an actual certificate from that university and it is not fair to pay so that they do not give you a certificate as it should be.
By Celeste G
•Dec 26, 2023
First two weeks were ok and kinda useful but repetitive. Week three was ultra repetitive and couldn´t even finished the course because it was so boring, sorry.
By Abhiman S
•Jun 11, 2020
Basic Content and knowledge, not so out of the box course. Half of the course is on the Mp3 platform, no resources used or mentioned.
By Elizabeth N C
•Sep 23, 2021
It remains to explain more of marketing content strategies that is more dynamic in the practical case lessons resembling a real case