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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
23,579 ratings

About the Course

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

DM

Oct 23, 2022

Material was easy to follow, no issues loading content; the presenters first hand accounts and personal experiences as employees were relevant and engaging and I enjoy the idea of self-paced learning.

SZ

Oct 15, 2022

Thank you for a great course. This has more than met my expectations. A wonderfully practical course - both personally and professionally and i learned so much about e- commerce and digital marketing.

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3251 - 3275 of 5,494 Reviews for Foundations of Digital Marketing and E-commerce

By Vijendra m

•

Oct 31, 2023

best thing for your growth

By Abdul L

•

Oct 23, 2023

ultimate learning solution

By Sujan

•

Oct 5, 2023

Great learning opportunity

By Hicham E

•

Sep 30, 2023

A really beneficial course

By Scott M

•

Aug 28, 2023

information

presented

good

By Ana T

•

Aug 22, 2023

Very interesting learning!

By Luis V

•

Aug 18, 2023

Great foundational course!

By Katy E

•

Aug 12, 2023

Muy until

y bien explicado

By brian “ b

•

Jul 27, 2023

love it very knowledgeable

By Amna J

•

Jun 19, 2023

Great learning experience!

By Julius C

•

May 17, 2023

the best program ever woow

By ahmad a

•

Jan 9, 2023

I loved it . It is great .

By Sagnik B

•

Nov 3, 2022

Great learning experience!

By VISHNUVARTHAN V

•

Oct 23, 2022

excellent teaching method

By Moustafa A

•

Jun 27, 2022

nice course for begganers

By Mathuli N

•

Oct 15, 2024

It was quite informative.

By Sazzad H

•

Sep 20, 2024

yytyrrerrer4rththrthrttrh

By Anees A S

•

Sep 17, 2024

Great Foundational Course

By Sreekanth B

•

Aug 13, 2024

Excellent course content.

By Rehmat u

•

Aug 7, 2024

wow super way of teaching

By Gito A

•

Jul 16, 2024

A very outstanding course

By Hussein S

•

May 19, 2024

Great foundational course

By Shae L

•

Mar 20, 2024

amazing well put together

By Teklie S

•

Mar 13, 2024

Very good job. Keep going

By Danny L R

•

Feb 23, 2024

Amazing and user friendly