Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
23,507 ratings

About the Course

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

JT

Feb 16, 2023

Great foundational course that gets you going! It's easy to get through and very relatable. I found the readings were easy and the video modules were well put together. Thank you thank you thank you!!

CK

Nov 13, 2023

This is simply the best course, started out with barely much knowledge in digital marketing and e-commerce but I have been making consistent progress in the level of my knowledge in digital marketing.

Filter by:

4426 - 4450 of 5,488 Reviews for Foundations of Digital Marketing and E-commerce

By shady z

•

May 22, 2023

perfect

By Ayman V

•

Apr 11, 2023

Perfect

By CHRISTIAN C

•

Mar 24, 2023

Super !

By Satyam K

•

Jan 24, 2023

Diverse

By do y K ?

•

Dec 18, 2022

amazing

By omprakash m

•

Dec 7, 2022

amazing

By Shahd O

•

Nov 29, 2022

Perfect

By Mohammed A

•

Nov 11, 2022

usefull

By Mihaela P

•

Oct 14, 2022

thanks

By Surya P

•

Sep 25, 2022

Awsome

By Victoria C M

•

Aug 29, 2022

Lovw it

By Rocio

•

Aug 7, 2022

genial

By Deleted A

•

Jul 28, 2022

perfect

By Qinqin Z

•

Jul 19, 2022

usefull

By Mohammed H

•

Jul 10, 2022

Amazing

By DHARMIN S

•

Jun 23, 2022

awesome

By mariam

•

Nov 15, 2024

Inlove

By Khansa

•

Nov 6, 2024

thanks

By Celia O P

•

Oct 12, 2024

genial

By Mohammed A S

•

Aug 31, 2024

thanks

By Ali P (

•

Aug 17, 2024

Great!

By Geoffrey K

•

Jul 27, 2024

superb

By Zanda R

•

Jul 24, 2024

Great!

By Pankaj K

•

Jul 24, 2024

Great!

By Folusho D

•

Jul 19, 2024

Super!