Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
23,507 ratings

About the Course

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

JT

Feb 16, 2023

Great foundational course that gets you going! It's easy to get through and very relatable. I found the readings were easy and the video modules were well put together. Thank you thank you thank you!!

CK

Nov 13, 2023

This is simply the best course, started out with barely much knowledge in digital marketing and e-commerce but I have been making consistent progress in the level of my knowledge in digital marketing.

Filter by:

4501 - 4525 of 5,487 Reviews for Foundations of Digital Marketing and E-commerce

By aglanoviana n

•

May 17, 2024

great

By Dawood A

•

May 8, 2024

Great

By Lindani D

•

Apr 26, 2024

great

By Nguyen H L

•

Apr 14, 2024

great

By Lễ H

•

Apr 9, 2024

great

By weronika ś

•

Mar 30, 2024

Super

By Charles M

•

Mar 27, 2024

great

By Sabih U R T

•

Mar 3, 2024

Great

By Said G

•

Mar 2, 2024

super

By Vera C

•

Feb 16, 2024

Great

By Vishal S 2

•

Feb 1, 2024

noice

By imane e

•

Jan 27, 2024

super

By Cathlien W ( S

•

Jan 11, 2024

great

By Trevar M

•

Dec 29, 2023

THANK

By Akash K D

•

Dec 26, 2023

Great

By Satinder P S K

•

Dec 2, 2023

Great

By Михайло Ч

•

Nov 26, 2023

super

By Avanish S

•

Nov 16, 2023

great

By Christina W

•

Nov 13, 2023

great

By Farhan M

•

Oct 26, 2023

Great

By Nkosazana S

•

Sep 30, 2023

great

By ABHISHEK T

•

Sep 28, 2023

GREAT

By Ajani A S

•

Sep 14, 2023

Great

By Shoaib A

•

Aug 12, 2023

grate

By Pronobi P

•

Jul 25, 2023

great