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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
24,490 ratings

About the Course

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

ES

Oct 4, 2023

For me as someone who has no idea or background in Digital Marketing and E-Commerce this foundation course is an eye-opening experience that teaches you what Digital Marketing and E-Commerce is about.

SZ

Oct 15, 2022

Thank you for a great course. This has more than met my expectations. A wonderfully practical course - both personally and professionally and i learned so much about e- commerce and digital marketing.

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4351 - 4375 of 5,694 Reviews for Foundations of Digital Marketing and E-commerce

By Ouokanouon Y V Z

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Aug 11, 2024

Excellent

By Ms/Mrs H

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Aug 6, 2024

Excellent

By MUHAMMAD N F

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Jul 29, 2024

very good

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Jul 27, 2024

MUY BUENO

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Jul 25, 2024

Thank You

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Jul 20, 2024

Excellent

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Jul 19, 2024

Excelente

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Jun 28, 2024

its great

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Jun 14, 2024

Muito bom

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Jun 12, 2024

EXCELENTE

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Jun 6, 2024

Rich data

By Vinit D

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May 30, 2024

I like it

By SREEJITH M

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May 22, 2024

very good

By Rebeca T

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May 21, 2024

incrível!

By JULIO C

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May 19, 2024

EXCELENTE

By JOAO P F S

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May 7, 2024

muito bom

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Apr 23, 2024

Very Good

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Apr 22, 2024

excellent

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Apr 17, 2024

very good

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Mar 7, 2024

Excellent

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Mar 4, 2024

muito top

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Feb 14, 2024

very good

By Muhammad F D

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Feb 5, 2024

Great !!!

By Muhammad

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Feb 5, 2024

Excellent

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Feb 5, 2024

Very Good