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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
23,881 ratings

About the Course

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

SZ

Oct 15, 2022

Thank you for a great course. This has more than met my expectations. A wonderfully practical course - both personally and professionally and i learned so much about e- commerce and digital marketing.

ES

Oct 4, 2023

For me as someone who has no idea or background in Digital Marketing and E-Commerce this foundation course is an eye-opening experience that teaches you what Digital Marketing and E-Commerce is about.

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3376 - 3400 of 5,551 Reviews for Foundations of Digital Marketing and E-commerce

By Mark C

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Nov 13, 2022

I love it! Very helpful!

By Amna T

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Oct 24, 2022

its a great opportunity

By Ruchi A

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Oct 21, 2022

nice, and very helpfull

By Digital S

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Sep 16, 2022

Ulimate Knowledge Given

By Abhisek K

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Aug 16, 2022

It was quite informative

By Latoya M

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Jul 26, 2022

Great learning tactics.

By Joel K

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Jul 26, 2022

Excellent and practical.

By sourabh b

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Jul 20, 2022

best course for begginer

By Nitham M

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Jun 29, 2022

very helpful and precise

By Bernardus F

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Jun 5, 2022

clear easy to understand

By Muhammad A Y

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May 24, 2022

Excellent Course Content

By Harish K S

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May 22, 2022

Excellent course for all

By Bongi Z

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Nov 19, 2024

Awesome detailed course

By Sukhvinder S

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Nov 13, 2024

very easy to understand

By AMAL E J

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Oct 28, 2024

grate , i learned a lot

By Bestine B

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Oct 15, 2024

Good Classes, great job

By Tesa a a

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Oct 10, 2024

very good, very helpful

By Prakash M

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Sep 29, 2024

This course is awesome

By Rodiat A

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Sep 28, 2024

Very good and educative

By Midarca M

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Sep 24, 2024

.......................

By Hauwa N A

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Jul 15, 2024

a learning curve for me

By Michelle D

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Jun 26, 2024

Really good foundations

By Katrina S T

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Jun 17, 2024

Very insightful course!

By Tajimuratov A J

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Apr 25, 2024

digital marketing super

By Dang H G H

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Apr 7, 2024

The course is very good