In this hands on project, we will take a look at the different types of Facebook ads you can run as a person or as a business and how to select the one that best fits your business goals.
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Recommended experience
What you'll learn
learn about different Facebook ad types
learn to choose the best ad type for you
Skills you'll practice
Details to know
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Only available on desktop
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Learn, practice, and apply job-ready skills in less than 2 hours
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- Gain hands-on experience solving real-world job tasks
- Build confidence using the latest tools and technologies
About this Guided Project
Learn step-by-step
In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:
Introduction and the Special Ads category.
Understanding brand awareness and reach
Understanding Traffic and Engagement Ads
App installs and Video views
Lead generation and Message ads
Conversion ads, Catalogue sales and Store Traffic
Recommended experience
No background needed
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Instructor
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How you'll learn
Skill-based, hands-on learning
Practice new skills by completing job-related tasks.
Expert guidance
Follow along with pre-recorded videos from experts using a unique side-by-side interface.
No downloads or installation required
Access the tools and resources you need in a pre-configured cloud workspace.
Available only on desktop
This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.
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Frequently asked questions
By purchasing a Guided Project, you'll get everything you need to complete the Guided Project including access to a cloud desktop workspace through your web browser that contains the files and software you need to get started, plus step-by-step video instruction from a subject matter expert.
Because your workspace contains a cloud desktop that is sized for a laptop or desktop computer, Guided Projects are not available on your mobile device.
Guided Project instructors are subject matter experts who have experience in the skill, tool or domain of their project and are passionate about sharing their knowledge to impact millions of learners around the world.