Marketing

Marketing connects customers with businesses every day. Whether you're beginning your marketing journey or looking to take your career to the next level, we have the resources you need.

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[Featured image] Two people from the marketing team meet with two people from the sales team at a conference table.

Marketing vs. Sales: What's the Difference?

Both marketing and sales focus on the customer, but they go about it in different ways. Here's a closer look at each of these important business units.

October 28, 2021

Article

Recent marketing degree graduate, smiling, with curly blonde hair, wearing a dotted work dress, and looking at the camera, leans over a desk with an open laptop, work papers all around, and two plants decorating the space.

What Can You Do with a Marketing Degree? 11 Job Paths

Wondering what you can do with your marketing degree? Here are entry-level job titles and their associated career paths.

October 28, 2021

Article

[Featured image] A marketing analyst gives a presentation to her business team on her findings

What Is a Marketing Analyst? And How to Become One

Marketing analysts break down data to help guide a company's marketing decisions.

October 19, 2021

Article

[Featured image] Two people from the marketing team meet with two people from the sales team at a conference table.

Marketing vs. Sales: What's the Difference?

Both marketing and sales focus on the customer, but they go about it in different ways. Here's a closer look at each of these important business units.

October 28, 2021

Article

Recent marketing degree graduate, smiling, with curly blonde hair, wearing a dotted work dress, and looking at the camera, leans over a desk with an open laptop, work papers all around, and two plants decorating the space.

What Can You Do with a Marketing Degree? 11 Job Paths

Wondering what you can do with your marketing degree? Here are entry-level job titles and their associated career paths.

October 28, 2021

Article

Learn more about marketing

Google

Skills you'll gain: Digital Marketing, Marketing, Marketing Management, Media Strategy & Planning, Sales, E-Commerce, Data Analysis, Social Media, Search Engine Optimization, Advertising, Communication, Persona Research, Strategy, Web Design, Web Development, Web Development Tools, Writing, Data Management, Market Analysis

Build toward a degree

4.8 stars

(32K reviews)

Beginner · Professional Certificate · 3 - 6 Months

Meta

Skills you'll gain: Marketing, Digital Marketing, Social Media, Advertising, Communication, Media Strategy & Planning, Marketing Management, Customer Analysis, Brand Management, Business Analysis, Marketing Design, Sales, Strategy and Operations, Data Analysis, General Statistics, Market Analysis, Probability & Statistics, Leadership and Management, Research and Design, Creativity, Planning, Entrepreneurship

Build toward a degree

4.8 stars

(20K reviews)

Beginner · Professional Certificate · 3 - 6 Months

Adobe

Skills you'll gain: Creativity, Graphic Design, Visual Design

Beginner · Professional Certificate

[Featured image] Social media marketer reviews post performance for a client.

What Is a Social Media Marketer? And How to Become One

Social media marketers use social platforms like Facebook, Twitter, and Instagram to promote a company and its products.

October 19, 2021

Article

A marketing manager meets with her team at a conference table. One woman has a laptop, glasses, and a coffee cup in front of her.

What Does a Marketing Manager Do? A Guide

A marketing manager knows how to get the word out—about a company, a brand, or a product. Discover the roles you can take on in this field and how to get the skills you need to land the job.

September 29, 2021

Article

[Featured image] A social media manager sits at a desk with a desktop computer.

What's a Social Media Manager? And How to Become One

Learn more about what it takes to succeed as a social media manager and the skills you'll need to become one.

March 30, 2021

Article

[Featured image] A marketing analyst gives a presentation to her business team on her findings

What Is a Marketing Analyst? And How to Become One

Marketing analysts break down data to help guide a company's marketing decisions.

October 19, 2021

Article

[Featured image] Social media marketer reviews post performance for a client.

What Is a Social Media Marketer? And How to Become One

Social media marketers use social platforms like Facebook, Twitter, and Instagram to promote a company and its products.

October 19, 2021

Article

A marketing manager meets with her team at a conference table. One woman has a laptop, glasses, and a coffee cup in front of her.

What Does a Marketing Manager Do? A Guide

A marketing manager knows how to get the word out—about a company, a brand, or a product. Discover the roles you can take on in this field and how to get the skills you need to land the job.

September 29, 2021

Article

[Featured image] A social media manager sits at a desk with a desktop computer.

What's a Social Media Manager? And How to Become One

Learn more about what it takes to succeed as a social media manager and the skills you'll need to become one.

March 30, 2021

Article

Marketing is a broad career path with options in nearly every industry. Deciding how to begin your marketing career can be overwhelming. That's why we've gathered resources on several marketing and business topics, including:

Frequently asked questions (FAQ)

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