Marketing

Marketing connects customers with businesses every day. Whether you're beginning your marketing journey or looking to take your career to the next level, we have the resources you need.

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[Featured image] A woman working as a social media manager stands by a window with her tablet.

Social Media Jobs: 6 Roles to Explore

Social media marketing is a critical part of any organization’s business strategy as it’s often the front line for communicating directly with new and potential consumers.

February 23, 2022

Article

[Featured image] A brand manager talks through strategy with three members of her marketing team.

What Does a Brand Manager Do? 2024 Guide

Every business is a brand—or at least it has the potential to become one with the right guidance from a brand manager.

February 23, 2022

Article

[Featured image] A woman leads her marketing team in defining their target market by building a user persona on a whiteboard.

What Is a Target Market? And How to Define Yours

Target markets help businesses craft compelling market strategies that can lead to successful market growth. Here's how to define the target market for your business.

February 23, 2022

Article

[Featured image] A woman working as a social media manager stands by a window with her tablet.

Social Media Jobs: 6 Roles to Explore

Social media marketing is a critical part of any organization’s business strategy as it’s often the front line for communicating directly with new and potential consumers.

February 23, 2022

Article

[Featured image] A brand manager talks through strategy with three members of her marketing team.

What Does a Brand Manager Do? 2024 Guide

Every business is a brand—or at least it has the potential to become one with the right guidance from a brand manager.

February 23, 2022

Article

Learn more about marketing

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Google

Skills you'll gain: Digital Marketing, Marketing, Marketing Management, Media Strategy & Planning, Sales, E-Commerce, Data Analysis, Social Media, Search Engine Optimization, Advertising, Communication, Persona Research, Strategy, Web Design, Web Development, Web Development Tools, Writing, Data Management, Market Analysis

Build toward a degree

4.8
Rating, 4.8 out of 5 stars
33K reviews

Beginner · Professional Certificate · 3 - 6 Months

Status: [object Object]

Meta

Skills you'll gain: Marketing, Digital Marketing, Social Media, Advertising, Communication, Media Strategy & Planning, Marketing Management, Customer Analysis, Brand Management, Business Analysis, Marketing Design, Sales, Strategy and Operations, Data Analysis, General Statistics, Market Analysis, Probability & Statistics, Leadership and Management, Research and Design, Creativity, Planning, Entrepreneurship

Build toward a degree

4.8
Rating, 4.8 out of 5 stars
20K reviews

Beginner · Professional Certificate · 3 - 6 Months

Adobe

Skills you'll gain: Creativity, Graphic Design, Visual Design

Beginner · Professional Certificate · 1 - 4 Weeks

[Featured image] A woman sits at a desk in a marketing firm working on her laptop computer.

Is a Marketing Degree Worth It?

A marketing degree could mean job opportunities in an in-demand field.

February 22, 2022

Article

[Featured image] A man holding a tablet stands in front of a whiteboard where the 4 Ps of marketing are listed in green marker.

The 4 Ps of Marketing: What They Are and How to Use Them

Learn what the 4 Ps are and how they can help you in your next marketing endeavor.

February 22, 2022

Article

[Featured image] Three people work on a niche market plan for their yarn business.

What Is a Niche Market? And How To Reach One

Learn what a niche market is, the benefits of marketing and selling to one, and how to reach your niche market.

February 21, 2022

Article

[Featured Image] Man with top bun and round glasses speaks in front of a camera in his living room.

What Is Content Marketing?

Good content marketing can attract customers by delivering exactly what they want to consume.

February 16, 2022

Article

[Featured image] An email marketing manager and sweater sits on an orange sofa and works on her laptop.

What Is Email Marketing?

Email marketing is a marketing strategy where you communicate with potential customers through email. Explore how a well-executed email campaign has the potential to help you meet your marketing goals.

February 16, 2022

Article

[Featured image] A women stands in front of a digital whiteboard and leads a marketing strategy meeting with several coworkers.

Marketing Strategy: What It Is and How to Create One

A marketing strategy can set your business up for success. Learn why and how to make one for your business.

February 16, 2022

Article

[Featured image] Two people working on an affiliate marketing campaign collaborate at a desk with a tablet and a laptop computer.

What Is Affiliate Marketing and How to Get Started

Affiliate marketing allows you to act as a third party to advertise products and earn a commission. Explore the ins and outs of affiliate marketing and how you can start doing it yourself.

February 15, 2022

Article

[Featured image] A man in an orange parka stands in Times Square looking up at the advertisements.

What Is Guerrilla Marketing? 4 Types and Examples to Delight Consumers

Guerrilla marketing uses public spaces in creative, unexpected ways to delight passersby.

February 11, 2022

Article

[Featured image] Several employees work on their laptops and desktop computers in a digital marketing agency.

What Is Digital Marketing? Types, Skills, and Careers

The internet has revolutionized marketing. Find out how you can leverage digital marketing to launch your career.

February 7, 2022

Article

[Featured image] A woman leads her marketing team in defining their target market by building a user persona on a whiteboard.

What Is a Target Market? And How to Define Yours

Target markets help businesses craft compelling market strategies that can lead to successful market growth. Here's how to define the target market for your business.

February 23, 2022

Article

[Featured image] A woman sits at a desk in a marketing firm working on her laptop computer.

Is a Marketing Degree Worth It?

A marketing degree could mean job opportunities in an in-demand field.

February 22, 2022

Article

[Featured image] A man holding a tablet stands in front of a whiteboard where the 4 Ps of marketing are listed in green marker.

The 4 Ps of Marketing: What They Are and How to Use Them

Learn what the 4 Ps are and how they can help you in your next marketing endeavor.

February 22, 2022

Article

[Featured image] Three people work on a niche market plan for their yarn business.

What Is a Niche Market? And How To Reach One

Learn what a niche market is, the benefits of marketing and selling to one, and how to reach your niche market.

February 21, 2022

Article

[Featured Image] Man with top bun and round glasses speaks in front of a camera in his living room.

What Is Content Marketing?

Good content marketing can attract customers by delivering exactly what they want to consume.

February 16, 2022

Article

[Featured image] An email marketing manager and sweater sits on an orange sofa and works on her laptop.

What Is Email Marketing?

Email marketing is a marketing strategy where you communicate with potential customers through email. Explore how a well-executed email campaign has the potential to help you meet your marketing goals.

February 16, 2022

Article

[Featured image] A women stands in front of a digital whiteboard and leads a marketing strategy meeting with several coworkers.

Marketing Strategy: What It Is and How to Create One

A marketing strategy can set your business up for success. Learn why and how to make one for your business.

February 16, 2022

Article

[Featured image] Two people working on an affiliate marketing campaign collaborate at a desk with a tablet and a laptop computer.

What Is Affiliate Marketing and How to Get Started

Affiliate marketing allows you to act as a third party to advertise products and earn a commission. Explore the ins and outs of affiliate marketing and how you can start doing it yourself.

February 15, 2022

Article

[Featured image] A man in an orange parka stands in Times Square looking up at the advertisements.

What Is Guerrilla Marketing? 4 Types and Examples to Delight Consumers

Guerrilla marketing uses public spaces in creative, unexpected ways to delight passersby.

February 11, 2022

Article

[Featured image] Several employees work on their laptops and desktop computers in a digital marketing agency.

What Is Digital Marketing? Types, Skills, and Careers

The internet has revolutionized marketing. Find out how you can leverage digital marketing to launch your career.

February 7, 2022

Article

Marketing is a broad career path with options in nearly every industry. Deciding how to begin your marketing career can be overwhelming. That's why we've gathered resources on several marketing and business topics, including:

Frequently asked questions (FAQ)

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