
Skills you'll gain: Data Storytelling, Data Presentation, Business Metrics, Key Performance Indicators (KPIs), Marketing Analytics, Bayesian Statistics, Data Visualization, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, Target Audience, Marketing Strategies, Data Cleansing, Pandas (Python Package), Data Analysis, Data Visualization Software, A/B Testing, Data Collection, Marketing, Interviewing Skills
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Online Advertising, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Client Services, Campaign Management, E-Commerce, Loyalty Programs, Marketing, Interviewing Skills, Applicant Tracking Systems
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

University of California, Davis
Skills you'll gain: Content Marketing, Content Performance Analysis, Marketing Strategy and Techniques, Key Performance Indicators (KPIs), Search Engine Optimization, Strategic Marketing, Content Creation, Marketing Channel, Customer Insights, Writing, Marketing Analytics, Web Analytics and SEO, Social Media Campaigns, Scalability, Customer Engagement, Email Marketing, Brand Management, Marketing, Advertising Campaigns, Content Management
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Google Analytics, Data Storytelling, Content Performance Analysis, Web Analytics and SEO, Data Validation, Stakeholder Engagement, Statistical Modeling, Search Engine Optimization, Marketing Analytics, Web Analytics, Marketing Automation, Data Visualization, Customer Insights, Data-Driven Decision-Making, Campaign Management, Key Performance Indicators (KPIs), Predictive Analytics, Performance Measurement, Return On Investment, Artificial Intelligence
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Social Media Management, Social Media, Social Media Marketing, Target Audience, Social Media Campaigns, Paid media, Social Media Strategy, Instagram, Content Creation, Marketing Effectiveness, Online Advertising, Persona Development, Marketing Analytics, Advertising Campaigns, Advertising, Content Performance Analysis, Marketing Materials, Presentations, Digital Marketing, Brand Management
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Adobe Express, Promotional Strategies, Marketing Planning, Social Media Content, Responsible AI, Digital Marketing, Cross-Channel Marketing, Logo Design, Digital Design, Content Marketing, Layout Design, Creative Design, Generative AI, Marketing Strategies, Campaign Management, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Marketing Analytics, Bayesian Statistics, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, A/B Testing, Target Audience, Marketing Strategies, Statistical Inference, Sampling (Statistics), Data Collection, Data Modeling, Statistics, Advertising Campaigns, Campaign Management, Data Presentation, Marketing, Analytics, Performance marketing, Web Analytics
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Responsible AI, Social Media Management, Social Media, Social Media Marketing, Google Ads, Digital Marketing, Email Marketing, Social Media Strategy, Digital Advertising, Web Analytics and SEO, Online Advertising, Social Media Campaigns, Digital Media Strategy, Paid media, Pay Per Click Advertising, Content Creation, Customer Retention, Search Engine Optimization, Presentations, Generative AI
Beginner · Professional Certificate · 3 - 6 Months

University of London
Skills you'll gain: Operations Management, Process Design, Operational Excellence, Business Operations, Operational Efficiency, Consumer Behaviour, Marketing Planning, Marketing Strategies, Marketing Strategy and Techniques, Strategic Marketing, Competitive Analysis, Business Ethics, Marketing Psychology, Marketing, Global Marketing, Social Sciences, International Relations, Culture, Business, Sustainable Business
Beginner · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Data Storytelling, Keyword Research, Email Marketing, Marketing Analytics, Customer experience strategy (CX), Strategic Communication, Case Studies, Search Engine Marketing, Dashboard, Digital Marketing, Marketing Communications, Marketing Strategies, Digital Media Strategy, Campaign Management, Content Marketing, Analytics, Marketing Management, Marketing, Data Analysis, Data Visualization
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Canva (Software), Social Media Marketing, Social Media Content, Content Creation, Digital Design, Graphic Design, Video Production, Graphic and Visual Design, Style Guides, Marketing Effectiveness, Digital Media Strategy, Brand Management, Marketing Analytics, Web Analytics, Video Editing, Content Development and Management, Drive Engagement, Key Performance Indicators (KPIs), Content Performance Analysis, Performance Measurement
Beginner · Specialization · 3 - 6 Months

Digital Marketing Institute
Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Management, Digital Media Strategy, Facebook, Content Marketing, Instagram, LinkedIn, Digital Marketing, Social Media Campaigns, Marketing, Target Audience, Marketing Strategies, Advertising Campaigns, Digital Content, Digital Advertising, Web Analytics, Brand Awareness, B2B Sales
Beginner · Specialization · 3 - 6 Months