very Very informative and ideal for understanding basic principles

I'm really glad to have had the opportunity to take this course and start my career in Digital Marketing and E-Commerce. I've been indecisive as to what college degree I should pursue, and this course has strengthened my resolve to work in the Marketing/E-Commerce industry. This course has given me a better idea of how varied Digital Marketing and E-Commerce are, and which tasks I prefer (Social Media Marketing!)

Thank you, Google, for making this course! It was amazing :)

Couldn't have been possible without our instructor, and the google team working behind us. Before this course, I wasn't even aware of what does "Digital Marketing" mean. But now that I have this Google course pursued, I can definitely be able to highlight some ideas about all the related stuff easily.

It gives you a better understanding on how Digital Marketing works. Perfect overview that clearly defines the why's, what and how's of Digital Marketing. Best for those who are clueless in the digital marketing field, even for those who only have super basic knowledge.

As a content creator this gave me a deeper insist into how marketing works and how i can use specific strategies to help me grow as a creator and help a business grow. I encourage other creators to try this course to help give them an edge in this ever growing field.

it was a wonderful journey and super excited to learn next step. the way of teaching is too the point and simple one can easily understand the basics of digital marketing without having knowledge.

I enjoyed every chapter of the course. The instructor is very clear and explains everything well, so you get to follow throughout even if you didn't have any prior knowledge of digital marketing.

Well structured course! Congratulations to the teaching team, a really great course aimed not only for professionals but also for beginners.

This course is structured very well. You learn a LOT of good terms...if you read the glossaries every time they present them.

This is a good course for beginners! However, it would have been nice to get more instructional guidance and basic hands on experience with actual digital marketing tools instead of review case studies and hypothetical examples.

This is less than intro to marketing....

Has a very college like structure. Just theory, not much information that is usable. I was disappointed.

I'm on second course, and getting to the meat of things. Still not learning much about how all these strategies interconnect with each other in a real world setting.

I liked creating the customer personas but I wouldn't show that in an interview. Not very advanced. Too fundamental.

I'm hoping this all comes together in a more cohesive way going forward. Also, I haven't learned anything about E-commerce yet, which I'm really more interested in. It's more hands-on, which I like.

Hoping it gets better as I advance.

This course gives a basic overview about the Digital Marketing. If they want to improve quality of the course then they should teach (1)how to rank the website on google (2) what strategies are made to meet sales target

Was not what I expected. Spent too much time with examples of people working in the field and not enough on hard skills. Very disappointed. Wasted too much of my valuable time.

This is just an intro course . a lot of unnecessary explanation are there . just a waste of time . this course should be of less duration . no practical implementation is there . they just have gave u theoretical knowledge that too of basic one . i think i just have wasted my money on this course . instead of dividing the whole course of digital marketing into seven seperate courses they could have make it a shorter duration course

pathetic, it was just a bunch of videos generally speaking about marketing. no, screen shares of what actual campaigns look like, nothing.

I recently completed the e-commerce and digital marketing course and I have to say, I loved it! The course was incredibly comprehensive and covered everything from the basics of digital marketing to more advanced topics like data analysis and attribution modeling. The instructors were knowledgeable and engaging, and the course material was presented in a clear and concise way that made it easy to follow along. Overall, I found the course to be an invaluable resource for anyone looking to expand their knowledge of e-commerce and digital marketing. I would highly recommend it to anyone looking to take their skills to the next level. Five stars!

Excellent introduction for Digital Skills/Marketing. I am a complete newbie Gen Xer, late adopter of technology and can only search, read email and buy stuff on Amazon, Walmart.

Definitely a game changer for folks who have obsolete skills, or just starting out in their career. The principles of traditional marketing evolved into today's technological world without the difficulty of computer science and math based concepts. Well done!

To be honest, I wasn't sure this course would be a good starting point for me, especially after trying courses provided by Google themselves and not being satisfied with the results, but I can tell you now that this course is different and it is going to give you a really good foundation about e-commerce and digital marketing. I would recommend it to anyone who is curious about this field but doesn't know where to start.

Great introduction to the digital marketing world. This course will help you establish a rough outline of the steps involved in the marketing/e-commerce process, introduce you to some of the platforms and tools required to be successful, and will ensure you develop the vocabulary to keep up in a job environment. I found it quick to move through and easy to understand, and I come from a zero-experience background.

This was a relevant journey down the road of digital strategy and the analytics. I enjoyed the class and believe it is worth the time to get to know the world your already a part of. We are all contributors to analytics and digital media marketing by being users of devices. It is a career builder to contribute in valued ways for the companies that work to bring better products to the market.

An excellent course for individuals looking to expand their knowledge in the field. The lessons are well-organized and the real-life examples used throughout the course make it engaging and easy to understand. The course provides a comprehensive overview of both digital marketing and e-commerce, making it a valuable tool for anyone looking to enhance their skills in either area.

Venturing into a new career and finding a course with just the relevant coursework to launch you on the path of your new career is beyond amazing. The coursework and material are great! Dive more into the courses that follow this one for deeper knowledge, a great portfolio, and get pointers to prepare for the workplace. Good Luck!

Such a helpful and informative course. Suitable for beginners or entry-level who are looking forward to changing their career path or pursuing more knowledge in digital marketing and e-commerce. Looking forward to starting the second part of this course. Thank you Coursera and Google for this opportunity.

The course for the Foundations of Digital Marketing and E-Commerce is a great beginners course for anyone interested or wanting to learn about digital marketing. The course was very thorough and it wasn't too much information all at once. Really enjoyed this course, and highly recommend! :)