The Foundations of Digital Marketing and E-commerce course provides a comprehensive overview of the key concepts, strategies, and tools necessary to succeed in the rapidly evolving digital marketing landscape. The course is well-structured and easy to follow, with clear explanations and real-world examples that help to bring the concepts to life.

The course covers a wide range of topics, including SEO, PPC, email marketing, social media marketing, data analytics, attribution, and more. The instructors are knowledgeable and experienced in the field, providing valuable insights and practical tips for success.

One of the strengths of the course is its emphasis on hands-on learning, with opportunities to apply the concepts learned in practice exercises and projects. This helps to solidify the learning and provide a practical understanding of how digital marketing and e-commerce work in the real world.

The course is suitable for beginners who want to gain a foundational understanding of digital marketing and e-commerce, as well as for experienced marketers who want to deepen their knowledge and skills. The course materials are accessible and easy to navigate, with helpful resources and support available throughout.

Overall, the Foundations of Digital Marketing and E-commerce course is a valuable and informative resource for anyone looking to succeed in the digital marketing landscape. It provides a strong foundation of knowledge and practical skills that can be applied in a variety of settings and industries.

Foundations of Digital Marketing and E-commerce is an excellent resource for anyone looking to gain a deeper understanding of the world of online business. The course covers a wide range of topics, including search engine optimization, social media marketing, email marketing, content marketing, and more.

One of the things that sets this course apart is its focus on practical, real-world examples. The instructors do a great job of breaking down complex concepts and explaining them in a way that is easy to understand, even for those who are new to the field. The course also includes a number of case studies that illustrate how these concepts can be applied in practice.

Another strength of the course is its emphasis on current best practices and emerging trends. Digital marketing and e-commerce are constantly evolving, and the instructors make sure to cover the latest developments in the field. Whether you are looking to start your own online business or simply want to stay up-to-date on the latest trends in digital marketing, this course is a great resource.

Overall, I highly recommend Foundations of Digital Marketing and E-commerce to anyone looking to gain a solid understanding of the world of online business. The course is well-structured, easy to follow, and packed with practical insights and real-world examples. Whether you are a beginner or an experienced professional, you are sure to find value in this course.

I recently took an amazing Google course on building a strong online presence, and I can't recommend it enough! The course was well-designed and easy to follow, with a mix of video lessons, interactive exercises, and quizzes to help reinforce the concepts.

The course covered a wide range of topics, from search engine optimization (SEO) to social media marketing and content creation. I particularly appreciated the practical advice and real-world examples, which helped me understand how to apply the concepts to my own business.

The instructors were knowledgeable and engaging, and the course community was supportive and helpful. I also appreciated the flexibility of the course, which allowed me to learn at my own pace and on my own schedule.

Since taking the course, I've seen a significant improvement in my online presence, with more traffic to my website and more engagement on social media. I feel much more confident in my ability to build a strong online brand and connect with my audience.

Overall, I would highly recommend this course to anyone looking to build a strong online presence. Whether you're a small business owner, a marketing professional, or just looking to improve your digital skills, this course is definitely worth checking out. Thanks, Google, for offering such an amazing resource!

I am surprised by how much I have learned about e-commerce and digital marketing. I had a general understanding of these topics before, but this program has given me a much deeper understanding of how they work. I am particularly interested in the concepts of customer journey mapping and data-driven attribution. I think these concepts are essential for businesses that want to be successful in e-commerce.

I am also interested in the concept of content marketing. I think content marketing is a great way to reach new customers and build relationships with existing customers. I am excited to learn more about how to create effective content marketing campaigns.

The most unexpected thing I learned is how important it is to have a strong brand identity in e-commerce. I had never really thought about the importance of branding before, but this program has made me realize how important it is for businesses to stand out from the competition.

Overall, I am very happy with the program so far. I have learned a lot and I am excited to continue learning. I am confident that this program will help me to be successful in e-commerce.

I am confident that this program will help me to be successful in e-commerce. I am excited to put my new skills to the test and start my own business.

The introduction part with the best teacher Joi made the entire course more easy to understand. At first I was overwhelmed and frustrated because I was new to this platform course and also didn't knew how it will go. Because I had no money for other courses .Then I came across coursera and I decided to take one . Because I was always been rejected as digital marketer because I only had a good theoretical knowledge but had no practical experience. Due to this I have been jobless. But I had to earn for family and also when I decided to opt for the course I had tears in my eyes because I already paid money for subscription and had no idea later how to use. I was wondering whole night whether I would be gaining the knowledge I needed to get the job. But later with few lectures I started enjoying everything. I had spent sleepless nights due to stress but this course liflift me up from there. Then I wondered whether I would be able to understand what the mentors will teach but Joi itself gave it a great start. Apart from course 3 course 1 and course 2 teachers Joi and Coach Ak are the reason II'm Feeling worthy and confident of continuing the course and having a hope that I will get a job after this course completion. Thankyou Google and coursera

Saya sangat terkesan dengan penekanan pada pentingnya menggabungkan data, narasi yang menarik, dan visualisasi yang jelas untuk menciptakan cerita data yang kuat. Proses mulai dari memilih data yang relevan hingga membangun narasi yang menyampaikan wawasan secara efektif menunjukkan betapa pentingnya setiap langkah dalam menyampaikan pesan yang jelas kepada audiens. Selain itu, pemahaman mendalam tentang berbagai model atribusi dan bagaimana data analitik dapat digunakan untuk mengukur keberhasilan strategi pemasaran memberikan perspektif yang lebih luas tentang cara kerja pemasaran berbasis kinerja. Memahami bagaimana menghubungkan setiap titik sentuh pelanggan dengan hasil yang diinginkan membantu dalam merancang strategi yang lebih baik. Secara keseluruhan, materi ini memperkaya pengetahuan saya tentang bagaimana menerjemahkan data menjadi wawasan yang dapat ditindaklanjuti dan bagaimana menyampaikannya dengan cara yang efektif. Saya berharap untuk menerapkan konsep-konsep ini dalam proyek pemasaran mendatang dan terus mengeksplorasi teknik-teknik baru dalam penceritaan data.

This is really an awesome course . I have learned so many skills in depth such as clear concept of Digital marketing and e-commerce, Use of digital channels ,different kind of job responsibilities in Digital marketing and e-commerce fields ,marketing strategies ,use of customer journey maps and marketing funnels ,difference between business goal and marketing goals , how to set SMART goals , different types of media ,basics of SEO ,SEM, Social media marketing ,Email marketing, Performance marketing , CLV and ROAS , Brand and Brand management ,what is metrics and it's use ,concept of data , data structure , data story telling , data visualization , data analytics , data ethics ,4 types of Attribution models e t c .

I suggest everyone who are interested in making career in this field should attempt this course . I believe that by completing this 7 courses I'm surely be able to find a good career opportunity . I eagerly wanted to grow with Google's certification courses .

I want to thank my instructors for helping me to understand the course and increase my knowledge .

A great start to learn all the basic terminology for the high growth fields of Marketing and E-commerce!

Thank you Google and Coursera for collecting all essential information and building this foundation background for these exciting fields!

Being a teacher myself, I loved the content, the structure as well as the examples given to enhance better undestanding, the consistent feedback provided to track and monitor the progress and finally the chance of networking and interacting with other participants via the discussion forum. What I would love to see is more interaction between participants and more live presence (e.g. instant messaging features) to increase community inolvement, to improve brainstorming and networking! This is something to consider for the next courses to come!

Once again, many thanks for the great content and value of this course, as I am currently developping a new skillset I cannot wait to master and prove later on. I look forward to the next courses of this professional certificate! See you soon!

I recently completed the "Foundations of Digital Marketing and E-commerce" course, and I must say it exceeded my expectations in many ways. This course is a fantastic starting point for anyone looking to dive into the world of digital marketing and e-commerce.

The course content is comprehensive and well-structured. It covers all the essential topics, from understanding the basics of digital marketing to more advanced concepts like SEO, SEM, and social media marketing

One of the standout features of this course is the practicality. It doesn't just provide theoretical knowledge but also offers hands-on exercises and real-world examples that allow you to apply what you've learned. This practical approach helped me gain confidence in my digital marketing skills.

Another highlight is the course's flexibility. It's entirely online, which means you can learn at your own pace and fit it into your schedule.

I highly recommend it to anyone looking to gain valuable skills in this fast-paced and dynamic field.

This course is thorough in teaching the basics of Digital Marketing and E-Commerce, in my opinion. I have learned and retained so much information that all I want to do is share it with eveveryone. I want to tell anyone that they should to take this course and reap the benefits it brings along with it. I has opened my eyes to see how Marketing actually works. Now i am able to see a marketing strategy anywhere and think in the way a marketer would. I am now able to break it down in my head just by looking at a poster in a publoc space, an online ad, a televised ad, a social media ad and many other forms of a marketing strategy. Also learning that SEO is a thing and now not having to wonder why those ads on search engines are always there when I search on any of them. Learning there are many ways to narket a product or service varies for everyone and that not everything works for everyone. I truly do enjoy this course through its entirety. I highly recommend it.

Greeting from Nepal!

First of all, i would like to express my sincere gratitude to all instructor associate with this course.

I am thankful for your valuable insight on digital marketing as well as e-commerce course of study. I hope this lesson and skill will be fruitful in my career advancement. I took this course because I am a marketing graduate hence, I believed I must develop more skill in digital marketing and e-commerce industry. I am going to use all the useful tools and skill in my day to day life, which enhance my knowledge and leads me to the better future in the large organization of the global market. I loved the entire session and some practical example of the real-world context. It helps us to know how it works in the industry hence, in future we can easily cooperate and do the needful accordingly.   Once again thank you very much to all the instructors, for guiding us & helping us.      

With Regards, Ravi Rayamajhi

Le cours "Foundations of Digital Marketing and E-commerce" offre une introduction complète et bien structurée aux principes clés du marketing numérique et du commerce électronique. J'ai particulièrement apprécié la profondeur des sujets abordés, notamment les stratégies de performance marketing, l'analyse des données, et les techniques de narration de données. Les modules sont clairs et bien conçus, permettant de comprendre et d'appliquer les concepts de manière pratique. Les études de cas et les exemples concrets ajoutent une valeur significative en montrant comment ces stratégies peuvent être mises en œuvre dans des situations réelles. Le cours m'a également permis de découvrir des outils et des techniques avancés que je suis impatient de mettre en pratique dans ma carrière. Je recommande vivement ce cours à quiconque souhaite approfondir ses connaissances en marketing numérique et en e-commerce.

These are the few points that could justify my rating:

1) The amount of details and explanation provided is great for a beginner.

2) The information is segmented in such a way that a person doesn't get bored and stays interactive during the session.

3)There is a lot of flexibility provided to the student which helps them finish the course according to their own pace.

4) The discussion section also provides a more intimate relation amongst the students taking the course and provides genuine views and feedback regarding related topics as well.

5) We also get a variety of views and inspiring stories of the employees at Google which gives this course a real life touch and feel.

The only thing I would like to improve is the difficulty of the questions asked. The questions can be a little tricky which would let the student apply their true knowledge with better hold on their concepts regarding the topics.

I have just completed this course, and I can say it with confidence that it is designed and implemented in a way which serves the purpose of educating the students about digital marketing and e-commerce in a very effective way. It not only helps to develop basic concepts but a better understanding and a clear prospective of how this marketing and e-commerce works in the digital age.

I would highly recommended everyone to take this course to develop better and broader understanding of digital media and e-commerce and how this whole industry operates. Firstly, this course makes you realize that We are surrounded by a network of carefully planned and coordinated business strategies and technologies, and then helps you understand how it all works.

I want to take this opportunity to Thankyou Google and Coursera for their effort they have put in. undoubtedly, they have done a tremendous job!.

I recently completed the Foundations of Digital Marketing and E-commerce course, and I couldn't be more satisfied with my experience. This course provides a comprehensive overview of essential digital marketing concepts and e-commerce strategies. The content is well-structured and easy to follow, making it accessible for both beginners and those looking to refresh their knowledge. The instructors are knowledgeable and engaging, presenting real-world examples that helped me grasp complex topics effortlessly. I especially appreciated the hands-on projects and case studies, which allowed me to apply what I learned in practical scenarios. Overall, this course has significantly boosted my understanding of digital marketing and e-commerce, equipping me with valuable skills that I can apply immediately. I highly recommend it to anyone looking to enhance their digital marketing expertise!

The integration of e-commerce principles with digital marketing strategies is particularly crucial in today’s digital-first world. Understanding consumer behavior online, leveraging data for personalized marketing, and the importance of a strong online presence are key takeaways that can make a significant difference in any digital marketing effort. As you continue to explore this field, you may find certain areas more captivating than others. Whether it’s the creativity involved in crafting engaging content or the analytical side of measuring campaign success, each aspect contributes to a comprehensive understanding of digital marketing. The course might have also highlighted the importance of staying up-to-date with the latest trends and technologies in digital marketing and e-commerce. This continuous learning process is vital for success in the industry.

I recently took the Foundations of Digital Marketing and E-commerce course and was extremely impressed with the quality and depth of the material covered. The course was well-structured and easy to follow, with a clear progression from the basics of digital marketing to more advanced concepts.

The instructor was knowledgeable and engaging, and made the material interesting and applicable to real-world scenarios. The course also included practical exercises and case studies, which helped to reinforce the concepts covered and gave me the opportunity to apply what I had learned.

Overall, I highly recommend the Foundations of Digital Marketing and E-commerce course to anyone looking to learn more about digital marketing and e-commerce. It provides a comprehensive overview of the field and serves as an excellent foundation for further learning and career advancement.

As an AI language model, I don't have the capability to provide a personal review of the "Foundations of Digital Marketing and E-commerce" course. However, based on the feedback and reviews from other learners, the course provides a comprehensive overview of the key concepts and tools used in digital marketing and e-commerce. The course covers a range of topics, including market research, customer segmentation, digital advertising, content marketing, social media, and e-commerce platforms. Learners have praised the course for its clear explanations, engaging content, and practical exercises that allow them to apply the concepts they learn in real-world situations. Overall, the "Foundations of Digital Marketing and E-commerce" course is a valuable resource for anyone looking to develop their skills and knowledge in these important areas of bisness.

The Coursera course "Foundations of Digital Marketing and E-commerce" provides a comprehensive overview of the key concepts and strategies necessary for success in the digital marketing and e-commerce industry. The course offers well-structured modules that cover various topics, including market research, social media marketing, search engine optimization, and customer relationship management. The instructors present the content in an engaging manner with real-world examples and practical exercises that enhance the learning experience. The course is suitable for beginners and professionals alike, providing valuable insights and up-to-date knowledge in the rapidly evolving field. Overall, "Foundations of Digital Marketing and E-commerce" is a highly recommended course for anyone looking to expand their knowledge and skills in this domain.

A course on the foundations of digital marketing and e-commerce can be an excellent way to gain a comprehensive understanding of the principles and practices of these fields. Participants can expect to learn a range of skills, including how to develop and execute effective digital marketing campaigns, create engaging content, use social media and other digital channels to promote products and services and track and analyze the performance of digital marketing efforts.

Overall, a course on the foundations of digital marketing and e-commerce can be a valuable investment for individuals looking to improve their skills and knowledge in these rapidly growing fields. The practical and theoretical knowledge provided can help participants succeed in various areas of business, such as advertising, marketing, or e-commerce.

I like the combination of media used for teaching: video, reading and quizzes. There is also a chat bot that you can practice with in each module of a course to ensure that you have a clear understanding of the material. I've only taken the foundational course, which seems very thorough. There are also links to tools in the resource tab to help you in your digital marketing efforts. There are forums that are mandatory to submit your answers to their questions. You can learn a lot by reading other students essays. I like that you have to obtain an 80% on the quizzes and exam to pass, which is a higher bar than if you took this type of course at a University. There are exercises to help you become clear about your career identity, transferable skills and which specializations would be best for you to pursue.

The first course of digital marketing and e-commerce was quite fulfilling. It started off easy with smaller topics to get you warmed up for the more specific information to come. I liked how each week was not overwhelmingly long and there was a lot of in-depth explanation. The introduction of various people working for google and their experiences also had a positive effect on my overall journey because their stories gave me motivation to push through. The video explanations were quite easy to follow and examples definitely helped a lot at times. Given that videos were not long, they left me longing for more which sets the table for the other courses to come and makes me very excited to further my knowledge and udnerstanding of digital marketing and e-commerce.

I'm excited to share my certificate of completion for Foundations of Digital Marketing and E-commerce. Yes, I am already working in this domain and have information about it, but the point is that adding new facets to the career while learning from such valuable coursers might play a key in gearing up your idea system. Through this program, I discovered such insights that I may have missed along my career path, or that I may have never used all strategies at once, or that I may have never considered to employ in such ways, which may have been a significant share of my career. This course really clearly defined inclusive marketing, digital marketing funnels, brand equity, paid, owned, and earned media, data ethics, data storytelling, and so on. Thanks Coursera

I was extremely pleased with the first course Foundations of Digital Marketing and E-commerce as part of the Google Digital Marketing & E-commerce program. While I knew a lot of the functions of digital marketing, I wasn't strong with all of the vocabulary used to describe certain functions within digital marketing. The marketing funnel was new to me in its terminology. I am now in the second course and am loving all of the content. In regards to the instructor for the first course, I found her easy to understand. It was like talking to a good friend and learning things that interested me presented in an engaging way. I would highly recommend this instructor and the course for anyone interested in learning the foundations of digital marketing and E-commerce.

I want to thank Google and the instructors of the Foundations of Digital Marketing and E-commerce for creating this course. This has really sparked my interest in learning about digital marketing and e-commerce and gave me a great head start. This program was very well-written and all the instructors did a fantastic job! The amount of content is just right. I never felt over-burdened by having a full-time job and wanting to complete classes at the same time. I have to say, I appreciate the cost point as well, considering the economic situation we all face right now. That was a big deciding factor for me choosing a program, and I'm so happy I choose this one. I am looking forward to the next course in this series. THANK YOU * THANK YOU * THANK YOU!