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Learner Reviews & Feedback for Introduction to Social Media Marketing by Meta

4.8
stars
14,292 ratings

About the Course

This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is. By the end of this course, you will be able to: • Understand the landscape of traditional, digital, and social media marketing • Understand how to become certified as a Digital Marketing Associate • Understand the major social media platforms, how they function, and what role they play in marketing • Create SMART goals and identify KPIs • Define your target audience and their customer journey • Choose the right social media platforms and learn how to create social media policies Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps....

Top reviews

JM

Jul 20, 2022

I loved going over the first couple weeks into the course, but I truly have loved the last 3 weeks as they have really opened my perspective on how I will go about building my brand. Thank you so much

SA

Aug 25, 2022

I like the fact that the session are short yet very clear and to the point

The assignments are very helpfull and the peer to peer method helps see and understand more about different points of view

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251 - 275 of 4,369 Reviews for Introduction to Social Media Marketing

By Augusto C d S

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Jul 17, 2022

Curso excelente, gostei muito da forma como é apresentada as aulas e também as lições praticas, realmente recomendo, vale muito a pena.

Excellent course, I really liked the way the classes are presented and also the practical lessons, I really recommend it, it's really worth it.

By Anna K

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Nov 30, 2021

Having worked in the marketing profession in various roles over the past 25 plus years, I found this content fresh, up to date and relevant. This was very helpful to stay in touch with the current marketing trends that rely more and more heavily on Social Media as time goes on.

By Cameron D

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Oct 22, 2020

The information is presented in such a structured manner! At first I was like "Okay I'm 24 what don't I know about social media." But there really is another side to it; perfect for somebody who is seeking a job, and perfect for somebody who is passionate about their own brand!

By Prakash K

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Nov 18, 2022

It was a good learning and introduction of Social Media Marketing . I learn lot on S.M. that which media should be used at right time and right advertise or branidng etc. e.g. when I wanted to go to largest possible audience or B2B business and job posting or bloging etc .

By Maissa A

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Nov 28, 2020

The course is very well-structured; the instructor, the material, and the presentation are all very engaging, smooth, and clear. I appreciated the course because it gave me insights not just into social media marketing, but marketing in general and project management as well.

By Angelique D

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Mar 21, 2024

This is a great intro course. Everything is broken down nicely and in good time segments for those of us going at our own pace. I loved how much I learned and I'm really looking forward to the remaining courses! I would definitely recommend this to anyone who is interested!

By Daniel L D J

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Mar 10, 2023

As a newbie to the social media crowd and a 22-year retiree from the U.S. military, I wanted to learn more about social media and how I can understand each better. Anke was a great instructor, and the course was exactly what I needed to get started on my new career journey!

By Michelle D S

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Oct 8, 2022

Este módulo del certificado profesional fue interesante, porque piensas realmente que es una introducción, pero para mi visión va más allá de eso, aprendí muchísimo, quiero agradecer a todo el equipo detrás de esta preparación de contenido y traductores. Me siento motivada

By Jean D

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Mar 18, 2021

This course is straightforward, concise and covers all the essentials that a beginner (and even an advance student) needs to know about Social Media Marketing. It provides clear examples of cases, data and activities that helped me retain the lessons much faster and better.

By Isis M F

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Jul 10, 2023

The course is excellent, it is very well structured and worth a try.

The topics covered are the most appropriate to develop knowledge in digital marketing.

There is a lot of interesting information and very well transmitted by the teacher.

In short, it is absolutely great.

By Phyohein K

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Dec 19, 2020

Firstly, I really appteciate for your teaching and I need to learn for all courses. I can understand that 100% in the courses. And I'll try the best and keep going for my life by using the courses. I think you are very kindly and friendly on us. However, thankyou so much.

By Cobus L

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Mar 10, 2023

An excellent course to the introduction of Social Media Marketing. It gave me new insights as well as allowed me to gain new skills. This assisted me to be more prepared for my current role as entrepreneur running my home business and doing my own social media marketing.

By Saif A

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Dec 29, 2021

Anke is one of the best instuctors i've had the privlage to listen to. well spoken and presents the ideas in clear consice way, the course material is on point and explains the basics and then some. i am by no means a begginer and gained knowledge that i thought i knew.

By Ngan H T

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May 21, 2021

This course includes lots of precious information about social media platforms for beginners. After this course, I understand how to use a suitable platform for my business. As well as the way to use social media effectively to get more customers and expand the business.

By suria m

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Jan 19, 2021

Excellent and straight forward,the executive of every topic was well put together.I entered this programme with prior knowledge of what i would attain in this course.

I Really enjoyed listenimg to my lecturer with her use of everyday examples to bring the topicd to life.

By Abdulaziz B

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May 15, 2022

I had known about Coursera before I applied for the University. I would not have applied for the University. Where is best place to learn and earn professional certifications and degrees than Coursera? I am enjoying Social Media Marketing Certification program so far.

By Dianna R

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Mar 21, 2021

A through intro to social media marketing! It did not assume the newcomer would know the material covered before hand and I felt that the information was perfectly structured and simple to learn. The projects were the appropriate level of difficulty for a intro course.

By RAFAY B

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Feb 7, 2024

Coursera, in partnership with Meta, has been instrumental in my continuous learning journey. With its user-friendly platform and top-notch instructors, I've gained valuable skills and knowledge. Highly recommend for anyone looking to grow personally and professionally

By USMAN Z M

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Feb 8, 2022

It's a nice and great course to learn social media marketing. I hope after successful completion of my course I'll be expert in social media marketing. After course completion, I'll definitely rank my business Coffeeflare with the website coffeeflare.com . Thanks Meta

By Seun O

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Nov 3, 2020

This course has added so much value to me, both on personal and professional levels. The content is rich, relevant and actionable! The instructor is amazing and she was able to infuse are several years of experience into the delivery of the course. Highly recommended!

By amir n

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Aug 12, 2022

There is a course that gives a different perspective to social networks. It helps a lot to take the first step in starting a solid business. If you have a social network installed on your mobile or any device, then start taking this course Thanks to Kusra and Meta.

By Pratik A

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May 28, 2023

Great Course!! I would recommend everyone who wants to start social media marketing journey to join the course. I have learned brand-building, customer identification, and multiple social media channels through the course. Thanks, Team Meta, for the lovely course.

By Marie M

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Nov 30, 2020

Just a bit more on the difference between KPI's and Metrics would be useful. Also, it would be great if there was a way to easily find a thread we responded to or began to see if there are new responses, for a "conversation" and the ability to "network". Thank you

By Linda W

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Jul 15, 2022

The course provides in-depth instruction on how to start at the beginning to identify your target audience and plan a marketing strategy to reach, engage and convert your audience - and then how to turn your customer into an advocate for your product or service.

By Chiamaka L N

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Jun 23, 2023

I'm so happy that I could learn about an interest that I've had for a long time and very well. All details of social media marketing explored and could understand as a beginner. Thank you to the lecturer, Meta, Course era and most especially Ingressive for good.