The course was helpful. Students should take time rather than skipping the lecture and focus on the topics that were taught in this course. The course has connection with the practical field so it is vital for students who have marketing as their major subject.

I enjoyed the Consumer Behaviour part more, the Market Research part was a bit boring to me. The Instructor had a good knowledge delivery but seemed constrained to cover the topics in details and the course materials were not sufficient to read further on them.

Aunque la tematica está interesante, hay ciertos errores de la plataforma que dificultan el apredizaje como los subtitulos mal sincronizados o la formulacion de algunas preguntas, pero en general es un curso interesante que ayuda a reforzar conocimientos

I really loved the course. It was concise and direct. My high regards to Professor Shameek. And yes, the idea of brining in a real life customer (Tiffany) to explain the concepts better, worked. Thanks. I look forward to learning more.

I expected this course to be more detailed as well in-depth but It would be wrong saying It was not good.

This course and mentor were absolutely great and insightful knowledge shared and I had a good learning experience. Thank you

The course content was fantastic. Professor shameek has a great experience in teaching. I feel personally that Mr sinha was speaking very fast, and I could not get many sentences due to the fast speed. Otherwise a great course

I personally liked the Consumer Behaviour course and it was so crystal clear. However, Market research courses can be a bit more elaborative and you may consider including assignments related to research rather than quiz

Easy to understand for beginners but could possibly have more application videos at the back. A few slides have spelling errors which is different from what the speaker is saying which can cause distraction at times.

Good introduction, would be great if could get download of slides. Covered lots of topics at a high level. Took more than the recommended time - about 1.5x to 2x if you actually take notes and work on the quiz.

Some of the reading material (especially the last one) was way over my head. Needed to be a psychologist to grasp some of the teaching. Otherwise it was very informative and the quizzes were short and sweet.

Thank you for your lectures which provide a lot of helpful knowledge. I think it is better if you add more examples for knowledge related to types of data, sampling...so that it can be easier to understand.

Excelente curso para tener una induccion al mercadeo teórica. Me gustaría hubiese sido un poco mas práctico pero con muchas ganas de que los proximos cursos lo sean para completar la especialización.

I would like to thank everyone involved for this great course. I enjoyed it and it covered some important fundamentals in the field. However, use of more practical examples could be more helpful.

Very interesting course, especially weeks 1 & 2. The quizzes could be longer and less theorical. The course structure is good, even though it felt at times that some parts were missing/mixed.

The course was relatively well-structured and informative. However, if I had not studied statistics in University I am not sure I would have been able to take up so much information.

The course start off strong but tapered off, bundling alot of stuff in the last few week. The reading material was very good at the artart and less comprehanseive towards the end

Course content was good, i really appreciate it. Course instructor also have well knowledge. As per opinion if we get some more example of research part it can be more valuable.

It would be better if we could add a section where we could analyse how to analyse once a survey is collected. But amazing video none the less and great efforts by the professor

It is an excellent course to provide quality knowledge on the fundamentals of market research and consumer behaviour. Highly recommended for people interested in core marketing.

Good introductory course to market research. There were a few typos in the slides that made the content a bit confusing, but other than that, this was a good course to take!

It is interesting if you do not have any knowledge in marketing or market research, if you already have it, it will not be so interesting. Also, it could be more practical.

Sometimes the terms make a bit complicated. But overall, it's good to learn how to do a market research. Thank you. And I like the part with the fiction customer, Tiffany.

The course was very helpfiul. A few practical examples could have been added. In market research segment, having few mathematical methods could have been more help.

Great Course with excellent explanation.

It looks like very basic course for 1st and 2nd weeks. But you will be learning the deep stuff as we go on through course

Last weeks is completely about surveying, data and statistic. I prefer more reel case in Week 4 like first weeks. But great course anyway. Thanks everyone